Ora Virtual Clinic: Mobile App
Ora, a value-based cancer care ecosystem, revolutionizes patient care by merging a network of community oncologists with virtual care, focusing on symptom management, reducing hospitalizations, and providing early palliative care. It introduces a sustainable model with risk-based contracts to ensure efficient spending focused on patient outcomes, shifting accountability for cancer care and aiming for an improved, patient-first approach.
Our task was to create the convenient design, taking into account the characteristics of the target audience and possible physical limitations of it, as well as to make the UI recognizable using the brand identity.
Relying on the brand guide, we integrated the brand voice and metaphor into the interface design using graphical techniques for the interactions of the user and the application
A simple way to report about well-being.
Following the idea of placing important information on a colored background, we put a survey about well-being on a bright background that attracts the attention of the user, minimalistic outline icons are easy to read and don’t look childish at the same time.
Additionally, we identify each state of the report with the corresponding color on the main screen.
Each section of the clinic is identified by a small stylized icon, and the Nurse Support section has an additional emphasis, as it is the most important one.
Each section has its own buttons, which are fixed at the bottom of the screen for quick and easy access, and the phone call button is painted in the familiar green color.
Chat is a main workspace of the app, we want our patients to use chat daily and comfortably, therefore the space here is as light as possible. Important information should be highlighted, so the header with its messages and the patient’s messages are colored.
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